The candy brands have been on the market publicly since last June. However, analysts suspected that Nestlé’s not being premium might be a challenge as Ferrero hoped to expand its US footprint with more premium products​​, ConfectioneryNews previously reported. However, “they have not been selling very well for many years…[Nestlé’s] chocolate business has been declining, and for some brands, even by double digits,” she said. Search job openings, see if they fit - company salaries, reviews, and more posted by Ferrero employees. Our love for sharing joy extends beyond our classic brands and through to all the chocolates, biscuits, candies and confectionery products within our extended offer. Today Nutella has become a Love Brand with a community of more than 100 million consumers who keep looking for new ways to share and enjoy their Nutella. But Ferrero U.S.A., Inc. is not only the distributor of the hazelnut confections; following its integration of Nestle USA’s chocolate business early this year, it also manages iconic brands including Butterfinger, Crunch and Baby Ruth. “With our substantially increased scale and broader offering of high-quality products across the chocolate snack, sugar confectionery and seasonal categories, Ferrero is poised for continued growth in the key US market,”​ he added. Nestlé sold its US confections to Ferrero for $2.8bn earlier this year to focus more on health foods, while Ferrero acquired Ferrara in late last year to expand its product offerings in the US.. Nous nous réservons un droit de modération des commentaire The $2.8bn deal makes Ferrero the third largest manufacturer​​ in the US chocolate market, according to Euromonitor. Nestle is selling its U.S. confectionery business to Italian chocolate and candy maker Ferrero for an estimated $2.8 billion, the company said Tuesday. Free newsletter Hannah Brenton. This is around 3 per cent of the group’s total sales. 240 caractères restants. Since then, we have been inventing and innovating continuously to give families around the globe a positive start to their days, with a spread & smile. Reformulation plans. Candy, The brands include Butterfinger, Baby Ruth, Crunch and 100 Grand. Luxembourg-headquartered Ferrero to become third largest confectionery company in US after deal. Merci de ne mentionner que des informations nécessaires à la commande ou à votre demande. Copyright - Unless otherwise stated all contents of this web site are © 2020 - William Reed Business Media Ltd - All Rights Reserved - Full details for the use of materials on this site can be found in the Terms & Conditions, Related topics: Nutella maker Ferrero has completed the acquisition of Nestlé’s US confectionery business, including more than 20 of its brands such as Butterfinger, BabyRuth, Crunch, and SweeTarts. BLOOMINGTON – The global confectionary group Ferrero is acquiring Nestle’s confectionary business for $2.8 billion. Nestlé today announced that it agreed to sell its U.S. confectionery business to Ferrero for USD 2.8 billion in cash. The following year Ferrero made the $2.8 million acquisition of Nestle’s U.S. brands, which it merged with its Ferrara portfolio. Ferrero will take control of more than 20 Nestle brands including Butterfinger, BabyRuth, 100Grand, Raisinets and Wonka. Isai Rocha Jan 16, 2018. The big news in the confectionary world is that Nestlé, which started as a Swiss milk chocolate company in 1880, just sold its U.S. candy to Ferrero, the Italian family-owned company responsible for Nutella and Ferrero Rocher pralines.For $2.8 billion, Ferrero will acquire brands like Crunch Bar, Baby Ruth, Wonka and Butterfinger, which brought Nestlé $900 million in 2016. Good food nourishes and delights the senses. It helps children grow healthy, pets thrive, parents age gracefully and everyone live life to the fullest. “ We are pleased to welcome Nestlé USA’s confectionary brands and its talented employees to Ferrero. In tandem, we recently unveiled two Open Innovation Hubs, in Singapore and New York, aimed at supporting our new business direction and generating important innovations. Ferrero's plans to acquire Nestle will make the luxury chocolate brand the third largest player in the industry in the US. This puts the brand in far more stores and places in … Since then, Nutella has never ceased to inspire and satisfy the palate of the entire world. Ferrero acquired the British chocolate retailer Thorntons in June 2015 for £112 million. 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